Since 2010, UFC has presented 15 events in Australia and three in New Zealand, including sold-out shows at Sydney’s Qudos Bank Arena, Melbourne’s Rod Laver Arena, Perth Arena, Brisbane Entertainment Centre, Adelaide Entertainment Centre, Gold Coast Convention Centre and Auckland’s Spark Arena,accumulating gross gate revenues of more than $50m AUD. Collectively, r more than 293,000 fans have attended these events and millions more worldwide have watched on PPV and broadcast television.
The seven host cities to date – Sydney, Gold Coast, Brisbane, Adelaide, Melbourne, Perth and Auckland – have positively benefited from the economic impact UFC events deliver, resulting in tens of millions of total economic activity per event, driven by its ability to attract strong out-of-state audiences.
UFC’s live events have seen enormous success in Australia having set the world record twice for the highest attendance globally for an MMA event. First broken in 2015 with UFC®193: ROUSEY VS. HOLM at Melbourne’s Marvel (former Etihad) Stadium with a total of 56,214 fans packing out the Docklands venue. Last year, UFC broke their own record with UFC®243: WHITTAKER VS. ADESANYA in October with 57,127 in attendance once again at Marvel Stadium.
Stay tuned over the coming months as we countdown, celebrate and relive the action-packed 10 year run. Here’s to the next decade…
